Environmental Engineering
Departments
Research Institute of Territorial Planning
International Projects
INTEREG project "MARA"
European regional development program INTERREG BSR project “Mobility and Accessibility in Rural Areas: New approaches for developing mobility concepts in remote areas” (Acronym, – “MARA”) has been performed by teams, assembled of researchers of Transport and Logistics Centre and Research Institute of Territory Planning. A Head of VGTU side is Chief researcher, Prof. Gintautas Bureika. Budget is 100,000 Eur. Project NoR100. Term: 2019-2021. VGTU as project “MARA” project partner (PP5) is focused on these fields:
1. Car-sharing
Examination of car-sharing services modes and other types of transport means sharing in Lithuania. Implementation of car-sharing service modes and other types of public transport for improving sustainable mobility in rural regions and remote areas. Explanation and evaluation of strengths and weakness of car-sharing applications. Furthermore, the examination of car-sharing services applicability in the main resort areas in Lithuania. The car-sharing system as a particularly environmentally friendly tool expanding and complementing the existing public transport systems (in terms of more electric and/or hybrid vehicles).
2. Autonomous/ Automated Vehicles
Possibility study of substitution the autonomous/automated vehicles for traditional (diesel/ petrol) vehicles/ cars in car-sharing services. State-of-art solution for car-sharing systems will be proceeding in this project, taking into account rural/ remote areas. Specifications for mobility vehicles targeting the peculiarity of the low-density population will be under investigation. Autonomous (self-driving) cars hopefully are most suitable for A-B model, i. e. for transport links between large cities and rural/resorts places. When the automated (driver-less) vehicles are more attractive for implementation for the fixed (“ring”) routes such as sightseeing in resorts areas. The breakpoint of profitability of implementation self-driving/ driver-less vehicles will be defined. The right choice of investment direction will allow faster technology deployment and maximise the positive effect.
3. New Business Models
New collaborative business models of services based on sharing economy for mobility in rural and/or remote areas will be investigated. Reviewing the existing regulatory framework in a rental car and insurance regulation in EU countries. Conducting a market assessment: to understand the competitive landscape, who what their mobility frustrations (failure to meet expectations) are and if the proposed business model will solve that problem. There is a need to find new approaches and identify the unexplored potential of emerging peer-to-peer (P2P) and business-to-consumer (B2C) opportunities in the car-sharing mobility market. Non-for-profit model – in car-sharing operated as a not-for-profit community, i. e. through public organisations. New concepts of marketing of car-sharing system and new business models for sharing economy will be developed.
More about the project:
Project site: https://www.mara-mobility.eu/
Journey: https://journeys.mara-mobility.eu/
1. Car-sharing
Examination of car-sharing services modes and other types of transport means sharing in Lithuania. Implementation of car-sharing service modes and other types of public transport for improving sustainable mobility in rural regions and remote areas. Explanation and evaluation of strengths and weakness of car-sharing applications. Furthermore, the examination of car-sharing services applicability in the main resort areas in Lithuania. The car-sharing system as a particularly environmentally friendly tool expanding and complementing the existing public transport systems (in terms of more electric and/or hybrid vehicles).
2. Autonomous/ Automated Vehicles
Possibility study of substitution the autonomous/automated vehicles for traditional (diesel/ petrol) vehicles/ cars in car-sharing services. State-of-art solution for car-sharing systems will be proceeding in this project, taking into account rural/ remote areas. Specifications for mobility vehicles targeting the peculiarity of the low-density population will be under investigation. Autonomous (self-driving) cars hopefully are most suitable for A-B model, i. e. for transport links between large cities and rural/resorts places. When the automated (driver-less) vehicles are more attractive for implementation for the fixed (“ring”) routes such as sightseeing in resorts areas. The breakpoint of profitability of implementation self-driving/ driver-less vehicles will be defined. The right choice of investment direction will allow faster technology deployment and maximise the positive effect.
3. New Business Models
New collaborative business models of services based on sharing economy for mobility in rural and/or remote areas will be investigated. Reviewing the existing regulatory framework in a rental car and insurance regulation in EU countries. Conducting a market assessment: to understand the competitive landscape, who what their mobility frustrations (failure to meet expectations) are and if the proposed business model will solve that problem. There is a need to find new approaches and identify the unexplored potential of emerging peer-to-peer (P2P) and business-to-consumer (B2C) opportunities in the car-sharing mobility market. Non-for-profit model – in car-sharing operated as a not-for-profit community, i. e. through public organisations. New concepts of marketing of car-sharing system and new business models for sharing economy will be developed.
More about the project:
Project site: https://www.mara-mobility.eu/
Journey: https://journeys.mara-mobility.eu/
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- Rasa Ušpalytė-Vitkūnienė
- Laura Ladietaitė
- Karolina Kardokaitė
- Ugnė Daraškevičiūtė
