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Business Management Latest News Student creativity for Lithuanian music artists: international media winter school returns to VILNIUS TECH "LinkMenų fabrikas"
Student creativity for Lithuanian music artists: international media winter school returns to VILNIUS TECH "LinkMenų fabrikas"
2025-12-10

Student creativity for Lithuanian music artists: international media winter school returns to VILNIUS TECH "LinkMenų fabrikas"

For the fourth time, the Creativity and Innovation Centre of Vilnius Gediminas Technical University (VILNIUS TECH), VILNIUS TECH "LinkMenų fabrikas", has transformed into an open creative laboratory, bringing together students from across Europe and emerging performers from Lithuania’s music scene to work side by side.

The centre hosted the international winter school “Sound and Vision: Mastering Music Video Creation”, an Erasmus+ Blended Intensive Programme (BIP). The initiative invited participants to explore the principles of visual storytelling and sound recording by producing live performance music videos for young Lithuanian artists.

This year, the programme featured Lithuanian music groups Gyva, Dievaži, Mylėti’s and performer Justas Petryla with the band.

Creative workshops with live music

The winter school brought together students from a range of European higher education institutions. Among the participants were students from ATHENA European University Alliance partners – the Hellenic Mediterranean University in Greece, the University of Siegen in Germany and the University of Maribor in Slovenia. They were joined by students from Daugavpils University, RTU Liepaja Academy (Latvia), the Latvia University of Life Sciences and Technologies, the University of Ruse “Angel Kanchev”, and Tallinn University of Applied Sciences.

“This winter school offers participants a rare opportunity to work directly with music artists,” says Greta Markūnaitė, Head of the Creativity Lab at VILNIUS TECH "LinkMenų fabrikas". “Students not only strengthen their technical skills, but also learn teamwork and creative communication – they analyse songs, develop visual concepts, record sound, film, and edit the final videos.”

According to her, the creative process closely mirrors real working practices in the creative industries, where artistic ideas must be aligned with technical constraints. Collaboration with music groups helps students to develop not only their technical expertise, but also their communication and negotiation skills. “As in the professional sector, students have to find a balance between the artist’s vision and a high-quality audiovisual result,” adds G. Markūnaitė.

During the theoretical week, students took part in interactive lectures and hands-on workshops, focusing on lighting, sound engineering, filming and editing. During the contact week, filming sessions were held in the facilities of VILNIUS TECH "LinkMenų fabrikas".

The winter school resulted not only in professionally produced live performance video and audio recordings, but also in highly valuable practical experience for both students and artists. The performers gained high-quality content to support their future creative activities, while students acquired skills directly applicable to real-world production environments.

We invite you to watch the live performance recordings created during the winter school:
„Gyva“ – „Užpildyki savimi“, „Dievaži“ – „Noriu“, „Mylėti’s“ – „Sugrįžk“, Justas Petryla su grupe –  „Gedimino Aveniu“.
 
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