"The Research In Marketing: Projects, Opportunities And Challenges. A Romanian Faculty Experience"

Following the end of the spring semester, VILNIUS TECH bid farewell to Erasmus+ and other exchange program students who studied at the university, explored Lithuanian culture, and became a part of the VILNIUS TECH community. This semester, the VILNIUS TECH community was joined by 402 students from various countries around the world – 265 arrived for one semester, and 137 participated in blended intensive programs. While studying at the university, they deepened their professional knowledge, took part in practical classes, project activities, university events, and social initiatives. During their studies, they also had the opportunity to explore Vilnius and Lithuania, travel, discover new cultures, and forge friendships that, as they themselves note, will continue even after the mobility period ends. The university community also played a significant role in the students' experience. Those arriving for the semester were guided by the VILNIUS TECH International Relations Office team, the Vice-Deans for Internationalization, and the ESN VILNIUS TECH organization, all of whom helped them seamlessly integrate into university life and get to know Vilnius. At the end of the semester, students shared their impressions about studying at VILNIUS TECH. Many emphasized that their mobility experience was not just an academic opportunity, but also a vital stage of personal growth. "My Erasmus experience in Vilnius completely exceeded all my expectations, both personally and academically. I am leaving with a backpack full of memories, laughter, travels, and enormous personal growth," says Valentina Iriarte Perez from University of Granada, Spain. "What really stood out was the teaching staff. Every professor I spoke to had fantastic English, and the whole university community was incredibly friendly and always willing to help. Choosing VILNIUS TECH was one of the best decisions I've made and I'd highly recommend it to any future exchange student," shares Adam Biciste from Brno University of Technology, Czech Republic. "Being surrounded by international students every day taught me so much about other cultures and about myself. This experience gave me a much broader perspective on both life and my future career," tells Oleksandra Halahan from Lviv Polytechnic National University, Ukraine. "My Erasmus experience broadened my horizons and helped me grow significantly as a person. I would highly recommend it to any student seeking a unique and rewarding journey," says Acai Arman, Naval Academy „Mircea cel Bătrân“, Romania. "My time at VILNIUS TECH was much more than studying abroad. It was a journey of personal growth, cultural exploration, friendship, and creative development. Lithuania truly became my second home," shares YuChieh Hsu from National Yunlin University of Science and Technology (Taiwan). We thank all incoming international exchange students for their active participation in university life. We wish them the best of luck in their future studies and professional careers, and we hope that VILNIUS TECH and Lithuania will always remain a place you will want to return to.

We are pleased to share a significant achievement of the VILNIUS TECH Faculty of Business Management – the proceedings of the 2024 International Scientific Conference Business and Management 2024, New Trends in Contemporary Economics, Business and Management, have been indexed in the Web of Science Conference Proceedings Citation Index (CPCI) database. This means that the research presented and published at the conference is now visible through one of the world's leading scientific information platforms, making the results more accessible to the international academic community. For many years, the Business and Management conference has brought together researchers, experts, and practitioners in business, management, economics, and finance from around the world, providing a platform for discussions on competitiveness, innovation, sustainability, finance, business technologies, and other issues of relevance to contemporary business and economics. Following the successful 16th International Scientific Conference Business and Management 2026, we invite you to plan your participation for next year! The 17th International Scientific Conference “Business and Management 2027” will take place in Vilnius on 12–14 May 2027. Those who would like to be among the first to receive information about the opening of registration are invited to leave their contact details here: https://forms.cloud.microsoft/e/GS0MhcZZ3r We invite you to join the international scholarly community, share your latest research, and contribute to shaping the future of business, management, and economics.