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- Supporting the Just transition for the Fashion sector
Supporting the Just transition for the Fashion sector
- Horizon Europe
- 2024-2027
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Main information
- Project acronym: Just Fashion
- Project number: 101178623
- Call: HORIZON-CL2-2024-HERITAGE-01
- Project lead: prof. dr. Rolandas Strazdas
- Project starting date: 2024-12-01
- Project end date: 2027-11-30
- Maximum grant amount: € 3754773,04
Contact person
- Rolandas Strazdas: rolandas.strazdas@vilniustech.lt
“Just Fashion” is set to develop a portfolio of approaches to support and accelerate climate transition in the fashion industry, by providing businesses in the partner countries with a reference framework and tools to shift their production methods, internal procedures and final products towards more sustainable models that are lower carbon, circular and socially inclusive.
Just Fashion aims to address this problem by (1) mapping the current state of fashion and sustainability in Europe, (2) mapping and evaluating tools and circular business models, and (3) creating a process of interventions to support these tools and support existing networks in preparing MSMEs and SMEs for the new legislation on the European Green Deal.
During the projects, JUST FASHION will:
1) Develop a new fashion industry sustainability index and test several circular business model tools.
2) Run 6 pilot cases from different regions focusing on different aspects of circularity (end of life, materials, zero waste prototyping, circular business models, recycling techniques, transparency/traceability, etc
3) Update current instruments and tools in transformation & mitigation
4) Develop the necessary instruments to better prepare (M)SMEs for European Green deals in terms of policy regulations (through building an AI support tool)
Read more:
Project coordinator
- University of Antwerp / UANTWERPEN, Belgium
Project partners
- VILNIUS TECH, Lithuania
- University for the Creative Arts (UCA), UK
- Eurecat, Spain
- European Fashion Alliance (EFA), Germany
- MODACC, Spain
- Fashion Council Germany, Germany
- Flanders DC, Belgium
- ADRAL, Portugal
- Macedonian Fashion Association, North Macedonia
- Materahub, Italy
- ART-ER, Italy
- EURADA, Belgium
- European Crowdfunding Network, Belgium
- Luisa Cerano, Germany
- Staff Jersey, Italy
- Boboli SA, Spain
- Bastet Noir, North Macedonia
- Xandres, Belgium
- Waanzin, Belgium

The JUST FASHION project is funded by the European Union’s Horizon Europe research and innovation programme under grant agreement No. 101178623