Courses taught in English for 2026-2027 Spring Semester

Annotation of Course

Lithuanian Language for Advanced Learners is a practical course designed to provide a solid foundation in Lithuanian and help students reach the Elementary (A2) level. By acquiring new knowledge and enhancing previously acquired Lithuanian language skills, foreign students will be able to use spoken and written language in common everyday and professional situations. With a knowledge of Lithuanian language structure, they will be able to construct correct sentences and use (correctly pronouncing and writing) words relevant for daily communication and professional contexts, facilitating smoother integration into society. Speaking, listening, reading, and writing skills are developed through communicative, active-engagement scenarios related to university life, profession, and Lithuanian culture.

Aim of Course

To develop A2-level communicative competence, enabling students to communicate in Lithuanian in typical everyday and professional situations, as well as to read, understand, and write simple texts.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -32
Laboratory works – 0
Consultations -0
Individual work -48

Annotation of Course

During the course students will improve knowledge of project management, useful tools for managing different media projects. During the semester, students will analyze different media projects, generate ideas, deepen their knowledge in the areas of communication, risk management, leadership, and expand their argumentation competencies.
Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

To introduce activities of media projects, its practice and application methods in various organizations. To get knowledge in differentiation of project types and applicable project management tools, instruments and methods. To get knowledge about effective project preparation and management tools.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -24
Practical works -24
Laboratory works – 0
Consultations -4
Individual work -108
Part-time studies:
Lectures -8
Practical works -8
Laboratory works – 0
Consultations -4
Individual work -140

Annotation of Course

The course covers an important aspect of academic language study relevant to all subject areas. The aim of the course is to reach a high (B2-C1) level of English to study in an academic institution. The course is aimed at the first-cycle students with B1-B2 level of English. The integrated skills course will develop students’ reading, writing, listening and speaking skills in an academic context. It will enable students to prepare assignments, write a research paper in English. Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

To help students develop linguistic and communicative skills, acquire knowledge according to CEFR B2 – C1 level in order to communicate spontaneously both in written and spoken forms on daily, cultural and professional topics..

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -30
Laboratory works – 0
Consultations -2
Individual work -48
Part-time studies:
Lectures -0
Practical works -10
Laboratory works – 0
Consultations -2
Individual work -68

Annotation of Course

The course of the subject Spanish Language for Beginners is meant for students who do not know Italian language or know it a little, willing to achieve the level A1 according to the Common European languages Framework. Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

The development of the main communication skills using the Spanish language as a basis, mastering all types of language activities-reading, speaking, understanding from listening and writing in order to acquire the knowledge of vocabulary, grammar and phonetics according to the requirements of the Common European languages Framework as well as the development of intercultural communication and cooperation skills.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -45
Laboratory works – 0
Consultations -0
Individual work -35

Annotation of Course

The course of the subject Spanish Language for Beginners is meant for students who do not know Italian language or know it a little, willing to achieve the level A1 according to the Common European languages Framework. Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

The development of the main communication skills using the Spanish language as a basis, mastering all types of language activities-reading, speaking, understanding from listening and writing in order to acquire the knowledge of vocabulary, grammar and phonetics according to the requirements of the Common European languages Framework as well as the development of intercultural communication and cooperation skills.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -45
Laboratory works – 0
Consultations -0
Individual work -35

Annotation of Course

The course of the subject The German Language for Intermediate students is meant for students who achieved level A1 according to Common European languages Framework and who want to achieve language competence necessary to attain level A2 – B1. Students who will successfully finish the course will be able to effectively communicate in both formal and informal situations in the limits of topics covered during the course.

Aim of Course

The development of the main communication skills mastering all types of language activities reading, speaking, understanding from listening and writing according to Common European languages Framework requirements for level A2 – B1 as well as the development of intercultural communication and cooperation skills.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -45
Laboratory works – 0
Consultations -0
Individual work -35

Annotation of Course

The course of the subject The German Language for Beginners is meant for students,who haven,t learnt German before or who know it a little bit and want to achieve level A1 according to Common European languages Framework. Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

The development of the main communication skills using the Common German language as a basis, mastering all types of language activities-reading, speaking, understanding from listening and writing in order to acquire the knowledge of vocabulary, grammar and phpnetics according to the requirements of Common European languages Framework as well as the development of intercuktural communication and cooperation skills.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -45
Laboratory works – 0
Consultations -0
Individual work -35

Annotation of Course

The course of the subject The French Language for Intermediate is aimed at students who finished French for beginners course and who seek to get A2.1 level of the language according to Common European Framework requirements. After finishing the course the students will get the knowledge of phonetics, lexis and grammar, will understand simple sentences and texts and an interlocutor if he is ready to repeat and help to form an expression, be able to ask and answer questions about the well-known subjects, to write a short and simple text.

Aim of Course

Provide the knowledge of phonetics, lexis and grammar, according to the requirements of Common European Framework for level A2.1; to develop students speaking, writing, reading and listening skills on everyday topics, to gain crosscultural communication skills.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -45
Laboratory works – 0
Consultations -0
Individual work -35

Annotation of Course

The module Speciality English Language is targeted at the development of Creative Industries and Entertainment Industry students’ C1 level of the English language competences, for further development of skills gained in the module English for Creative Communication for communication in both daily and professional situations. The course develops the independent user’s language skills, professional vocabulary (through media topics), the correct technical and scientific language usage knowledge, abilities to analyse and summarize speciality literature, effective academic presentation skills. Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

To help students acquire and develop linguistic and professional communicative skills as well as relevant knowledge so that the future specialists are able to use their acquired competences and analyse information, communicate in spoken and written language in their everyday, academic and professional situations.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -45
Laboratory works – 0
Consultations -2
Individual work -33
Part-time studies:
Lectures -0
Practical works -16
Laboratory works – 0
Consultations -2
Individual work -62

Annotation of Course

The module Speciality English Language is targeted at the development of Creative Industries and Entertainment Industry students’ C1 level of the English language competences, for further development of skills gained in the module English for Creative Communication for communication in both daily and professional situations. The course develops the independent user’s language skills, professional vocabulary (through media topics), the correct technical and scientific language usage knowledge, abilities to analyse and summarize speciality literature, effective academic presentation skills. Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

To help students acquire and develop linguistic and professional communicative skills as well as relevant knowledge so that the future specialists are able to use their acquired competences and analyse information, communicate in spoken and written language in their everyday, academic and professional situations.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -45
Laboratory works – 0
Consultations -2
Individual work -33
Part-time studies:
Lectures -0
Practical works -16
Laboratory works – 0
Consultations -1
Individual work -63

Annotation of Course

The course is targeted at the development of Electronics Faculty students’ C1 level of the English Language competences, for further development of skills gained in the course English Language for communication in both daily and Professional situations. The course develops the independent user’s language skills, professional vocabulary, the correct technical and scientific language usage knowledge, abilities to analyse and summarize speciality literature, effective academic presentation skills. Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

To help students acquire and develop linguistic and professional communicative skills as well as relevant knowledge so that the future specialists are able to use their acquired competences and analyse information, communicate in spoken and written language in their everyday, academic and Professional situations.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -30
Laboratory works – 0
Consultations -2
Individual work -48
Part-time, distance learning studies:
Lectures -0
Practical works -18
Laboratory works – 0
Consultations -2
Individual work -60

Annotation of Course

The course is targeted at the development of Electronics Faculty students’ C1 level of the English Language competences, for further development of skills gained in the course English Language for communication in both daily and Professional situations. The course develops the independent user’s language skills, professional vocabulary, the correct technical and scientific language usage knowledge, abilities to analyse and summarize speciality literature, effective academic presentation skills. Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

To help students acquire and develop linguistic and professional communicative skills as well as relevant knowledge so that the future specialists are able to use their acquired competences and analyse information, communicate in spoken and written language in their everyday, academic and Professional situations.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -30
Laboratory works – 0
Consultations -2
Individual work -48
Part-time, distance learning studies:
Lectures -0
Practical works -18
Laboratory works – 0
Consultations -2
Individual work -60

Annotation of Course

The course is targeted at the development of Civil Engineering, Architectural Engineering, Construction Technology and Management students’ C1 level of the English Language competences, for further development of skills gained in the course English Language for communication in both daily and professional situations. The course develops the independent user’s language skills, professional vocabulary, the correct technical and scientific language usage knowledge, abilities to analyse and summarize speciality literature, effective academic presentation skills. Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

To help students acquire and develop linguistic and professional communicative skills as well as relevant knowledge so that the future specialists are able to use their acquired competences and analyse information, communicate in spoken and written language in their everyday, academic and Professional situations.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -30
Laboratory works – 0
Consultations -2
Individual work -48
Part-time, distance learning studies:
Lectures -0
Practical works -8
Laboratory works – 0
Consultations -2
Individual work -70

Annotation of Course

The course is targeted at the development of Aviation institute of Aviation Mechanics Engineering and Avionics students’ C1 level of the English Language competences, for further development of skills gained in the course English Language for communication in both daily and professional situations. The course develops the independent user’s language skills, professional vocabulary, the correct technical and scientific language usage knowledge, abilities to analyse and summarize speciality literature, effective academic presentation skills. Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

To help students acquire and develop linguistic and professional communicative skills as well as relevant knowledge so that the future specialists are able to use their acquired competences and analyse information, communicate in spoken and written language in their everyday, academic and Professional situations.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -30
Laboratory works – 0
Consultations -2
Individual work -48

Annotation of Course

The Speciality English Language course is targeted at students of the Faculty of Architecture with the B2 level of English. The course is designed to help students to master the Speciality English Language which would enable them to effectively communicate in English in any professional situation both in oral and written forms. Special skills and general abilities are developed through speciality topics presented in the course. After acquiring communicative (reading, writing, listening and speaking), cognitive, general and intercultural competences, students are able to successfully apply them while searching for specific information or while adapting to international market. Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

To help students acquire and develop linguistic and professional communicative skills as well as relevant knowledge so that the future specialists are able to use their acquired competences and analyse information, communicate in spoken and written language in their everyday, academic and Professional situations.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -30
Laboratory works – 0
Consultations -2
Individual work -48

Annotation of Course

The course is targeted at the development of Business Management Faculty students’ C1 level of the English Language competences, for further development of skills gained in the course Speciality English Language 1 for communication in both daily and Professional situations. The course develops the independent user’s language skills, professional vocabulary, the correct technical and scientific language usage knowledge, abilities to analyse and summarize speciality literature, effective academic presentation skills.

Aim of Course

To help students acquire and develop linguistic and professional communicative skills as well as relevant knowledge so that the future specialists are able to use their acquired competences and analyse information, communicate in spoken and written language in their everyday, academic and Professional situations.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -45
Laboratory works – 0
Consultations -2
Individual work -33
Part-time studies:
Lectures -0
Practical works -12
Laboratory works – 0
Consultations -2
Individual work -66

Annotation of Course

The course covers an important aspect of academic language study relevant to all subject areas. The aim of the course is to reach a high (B2-C1) level of English to study in an academic institution. The course is aimed at the first-cycle students with B1-B2 level of English. The integrated skills course will develop students’ reading, writing, listening and speaking skills in an academic context. It will enable students to prepare assignments, write a research paper in English. Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

To help students develop linguistic and communicative skills, acquire knowledge according to CEFR B2 – C1 level in order to communicate spontaneously both in written and spoken forms on daily, cultural and professional topics.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -45
Laboratory works – 0
Consultations -2
Individual work -33
Part-time studies:
Lectures -0
Practical works -10
Laboratory works – 0
Consultations -2
Individual work -68

Annotation of Course

The course is targeted at the development of Environmental Engineering Faculty students’ C1 level of the English language competences, further development of skills gained in the course English language for communication in both daily and professional situations. The course develops the independent user’s language skills, professional vocabulary, the correct technical and scientific language usage knowledge, abilities to analyse and summarize speciality literature, effective academic presentation skills. Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

To help students acquire and develop linguistic and professional communicative skills as well as relevant knowledge so that the future specialists are able to use their acquired competences and analyse information, communicate in spoken and written language in their everyday, academic and Professional situations.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -30
Laboratory works – 0
Consultations -2
Individual work -48
Part-time studies:
Lectures -0
Practical works -8
Laboratory works – 0
Consultations -2
Individual work -70

Annotation of Course

The course is targeted at the development of Mechanics Faculty students’ C1 level of the English Language competences, for further development of skills gained in the course English Language for communication in both daily and Professional situations. The course develops the independent user’s language skills, professional vocabulary, the correct technical and scientific language usage knowledge, abilities to analyse and summarize speciality literature, effective academic presentation skills. Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

To help students acquire and develop linguistic and professional communicative skills as well as relevant knowledge so that the future specialists are able to use their acquired competences and analyse information, communicate in spoken and written language in their everyday, academic and Professional situations.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -30
Laboratory works – 0
Consultations -2
Individual work -48
Part-time studies:
Lectures -0
Practical works -16
Laboratory works – 0
Consultations -2
Individual work -62
Part-time, distance learning studies:
Lectures -0
Practical works -20
Laboratory works – 0
Consultations -2
Individual work -58

Annotation of Course

The course is targeted at students of Business Management Faculty with a B1-B2 level of the English Language knowledge and skills, and who seek to gain professional language skills to communicate more effectively in English in daily and in Professional situation on topics covered in the list. During the course, students develop the independent user’s (B) language skills: reception (listening and reading comprehension), production and interaction (speaking and writing), and mediation (translation). Students also master basic professional vocabulary, gain knowledge of the correct technical and scientific language usage, develop skills in analysing the speciality literature. Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

To help students acquire and develop linguistic and professional communicative skills as well as relevant knowledge so that the future specialists are able to use their acquired competences and analyse information, communicate in spoken and written language in their everyday, academic and Professional situations.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -45
Laboratory works – 0
Consultations -2
Individual work -33
Full-time weekend learning studies:
Lectures -0
Practical works -30
Laboratory works – 0
Consultations -2
Individual work -48
Part-time studies:
Lectures -0
Practical works -12
Laboratory works – 0
Consultations -2
Individual work -66

Annotation of Course

It is a whole set of theory and practice that helps to understand the essence of change and the process of its management in different phases. There are two sides in the process of change: the initiators / controllers and those who carry it out or are surviving them. It is important to know how to build teams, collaborate, manage conflicts, communicate in the process of change. The subject also covers the wider context of change in order to make successful and creative decisions and communicate them to different groups of people.
Participation in at least 60% of the scheduled exercises is mandatory

Aim of Course

�galinti studentus efektyviai ir tikslingai taikyti komunikacijos ir vadybos strategijas, b�dus ir priemones siekiant diegti ir (ar) valdyti vykstan�ius poky�ius organizacijoje.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -24
Practical works -24
Laboratory works – 0
Consultations -2
Individual work -30
Part-time studies:
Lectures -4
Practical works -4
Laboratory works – 0
Consultations -2
Individual work -70

Annotation of Course

Course creates possibility for students to get acquainted with theoretical presumptions of qualitative research methods, to find out purpose and specifics of qualitative research, to get acquainted with data collection in qualitative researches. Students perform qualitative research: prepare research programme, perform interviews and focus group discussions. Students prepare research report – course-paper. Students have to demonstrate ability to choose appropriate research methods, to perform the research and to interpret and present research findings
Participation in at least 60% of the scheduled exercises is mandatory

Aim of Course

To get knowledge and skills necessary for doing qualitative research.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -30
Practical works -30
Laboratory works – 0
Consultations -4
Individual work -96
Part-time studies:
Lectures -8
Practical works -4
Laboratory works – 0
Consultations -4
Individual work -144

Annotation of Course

Basics of Advertisement module is complex and covers theoretical, practical, creative activites which refers to holistic
approach and form contemporary understanding of advertising as a organizational tool of cummunication.
Participation in at least 60% of the scheduled exercises is mandatory

Aim of Course

Acquaint with objective of advertisement, its history, forms, ways of application, integration with other communication
activities, tendencies, creation, evaluation of effectiveness, pecularities of analysis data.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -30
Practical works -15
Laboratory works – 0
Consultations -4
Individual work -111
Part-time studies:
Lectures -8
Practical works -4
Laboratory works – 0
Consultations -4
Individual work -144

Annotation of Course

To introduce the mass communication theories, their problems, old and new media, and their interaction. Understand what separates and share new media with the old, the traditional media. Find out what are the signs of new media and how it changes the traditional concepts of mass communication; new media as part of a research in mass communication research field.
Coursework consists of theoretical-descriptive and critical, analytical parts (estimated at 33.3 percent.). The student chooses one of mass communication theory, it describes from the scientific literature, and later analyzed on the basis of the theory of criticism in the scientific literature and provide the overall picture, as far as theory is relevant today as it has changed, what can be studied on the basis of the theory today. Participation in at least 60% of the scheduled exercises and 50% of the lectures is mandatory

Aim of Course

The course aims to familiarize with the classical and modern theories of mass communication, a review of the most important means of mass communication theories and methodological problems studied. Historical development of mass communication theories overview.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -30
Practical works -30
Laboratory works – 0
Consultations -4
Individual work -96
Part-time studies:
Lectures -8
Practical works -8
Laboratory works – 0
Consultations -4
Individual work -140

Annotation of Course

In this module students will learn about complexity of visual communication theory: semiotics (formation of content in visual message), psychology of Art (visual perception and perceptual mechanism), and communication (general principles of social communication). During practical work students will apply the knowledge in methods of message visualization and rhetoric, the graphic design tools and ways to send a visual message to a target audience. The coursework will analyze the visual image strategies of a specific company and present options for their improvement.
Participation in at least 60% of the scheduled exercises is mandatory

Aim of Course

In this module students will learn about complexity of visual communication theory: semiotics (formation of content in visual message), psychology of Art (visual perception and perceptual mechanism), and communication (general principles of social communication). In parallel they will gain some understanding in methods of message visualization and rhetoric, the graphic design tools and ways to send a visual message to a target audience. During practical work students apply the knowledge in semio

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -30
Practical works -30
Laboratory works – 0
Consultations -4
Individual work -96
Part-time studies:
Lectures -8
Practical works -8
Laboratory works – 0
Consultations -4
Individual work -140

Annotation of Course

In the course, through theoretical studies and practical tasks, the most important features of human experience and social design, which are formed by electronic communication, are revealed, paying special attention to the so-called culture of algorithms. The subject analyzes the most important social media, the structure of their algorithms, creates forms of textuality, visuality and social interaction.
Participation in at least 60% of the scheduled exercises and 50% of the lectures is mandatory.

Aim of Course

The purpose of the Electronic Communication and Social Networks course is to acquaint the students who have chosen the Bachelor of Communication Sciences with the place of electronic communication in the context of other communication methods, to highlight the most important features of electronic communication that connect and distinguish it from the other two fundamental communication methods of Western civilization – oral and written. In the course, through theoretical studies and practical tasks, the most important features of human experience and social design, which are formed by electronic communication, are revealed, paying special attention to the so-called culture of algorithms. The subject analyzes the most important social media, the structure of their algorithms, creates forms of textuality, visuality and social interaction.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -30
Practical works -30
Laboratory works – 0
Consultations -4
Individual work -96
Part-time studies:
Lectures -8
Practical works -8
Laboratory works – 0
Consultations -4
Individual work -140

Annotation of Course

Familiarize with Creative Industries conception and phenomena, reveal CI links with changes in economic and ITC. Explain CI structure, principles of action, business forms and main skills, important in CI business.
Participation in at least 60% of the scheduled exercises is mandatory

Aim of Course

Provide main knowledge and skills to organize and implement communication products and services in the creative services sector companies

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -30
Practical works -30
Laboratory works – 0
Consultations -4
Individual work -96
Part-time studies:
Lectures -8
Practical works -8
Laboratory works – 0
Consultations -4
Individual work -140

Annotation of Course

Aristotle’s theory of rhetoric, American behaviourism and the model ‘knowledge – attitude – behaviour ‘and its variations occupy the central part in the study of the theoretical heritage of persuasive communication. The concluding part of the course acquaints the students with the interpersonal, organisational and mediated context of persuasive communication and with important issues of the theory of argumentation, manipulation and negotiations.

Aim of Course

To introduce the communication theories, their development and relevant aspects of today. To provide knowledge and help to develop practical skills in interpersonal and professional communication situations, increase influence, manipulation management and negotiation abilities.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -30
Practical works -30
Laboratory works – 0
Consultations -0
Individual work -100
Part-time studies:
Lectures -12
Practical works -20
Laboratory works – 0
Consultations -6
Individual work -122

Annotation of Course

The course provides balanced and well-designed training in the principles of digital and social marketing communication. The syllabus is a combination of theoretical knowledge and practical skills. By the end of this course, the students will be able to understand the core processes of planning a digital marketing strategy by employing the major online channels
Participation in at least 60% of the scheduled exercises is mandatory

Aim of Course

The main aim of the course is to provide students with a comprehensive understanding of how digital technologies and the rise of social media are changing communication and marketing strategies across different industries. This includes learning about marketing concepts that are relevant in the digital environment, analysing best practice examples, and developing skills for creating, delivering and communicating value by using digital communication tools and social media platforms

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -30
Practical works -30
Laboratory works – 0
Consultations -4
Individual work -96
Part-time studies:
Lectures -8
Practical works -8
Laboratory works – 0
Consultations -4
Individual work -140

Annotation of Course

Basics of Advertisement module is complex and covers theoretical, practical, creative activites which refers to holistic
approach and form contemporary understanding of advertising as a organizational tool of cummunication.

Aim of Course

Acquaint with objective of advertisement, its history, forms, ways of application, integration with other communication
activities, tendencies, creation, evaluation of effectiveness, pecularities of analysis data.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -30
Practical works -30
Laboratory works – 0
Consultations -4
Individual work -96
Part-time studies:
Lectures -8
Practical works -8
Laboratory works – 0
Consultations -4
Individual work -140

Annotation of Course

The course analyzes the subject of sociology, methods, laws’ structure, its categories and position among humanitarian disciplines. Special attention is paid to the development of a social process, its standards and emerging peculiarities. The course also presents relation between sociological theory and research.

Aim of Course

To introduce the knowledge about social reality, to help to understand a sociological view towards society, it’s structure and processes, which influence individual’s socialization, people inter- relations, social action and collaboration.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -30
Practical works -15
Laboratory works – 0
Consultations -2
Individual work -33
Full-time weekend learning studies:
Lectures -20
Practical works -10
Laboratory works – 0
Consultations -2
Individual work -48
Part-time studies:
Lectures -6
Practical works -6
Laboratory works – 0
Consultations -2
Individual work -66

Annotation of Course

During audiovisual media discourse lectures and seminars, students analyze traditional media, their changes, transformations, transformations and the relationship with new media. During classes, students individually and in groups compare, analyze, evaluate media, create cultural communication projects that increase the availability of information, accessibility, and inclusiveness of community members.

Aim of Course

To reveal the place of of classical and modern audiovisual media in the context of development of communication technology.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -30
Practical works -15
Laboratory works – 0
Consultations -0
Individual work -115
Part-time studies:
Lectures -8
Practical works -8
Laboratory works – 0
Consultations -6
Individual work -138

Annotation of Course

Public relations course consists of theoretical part in which the students will be introduced with fundamental concepts of public relations, its history, formation, strategies and tactics of public relations, planning and evaluation; and practical part in which students will perform individual and group real life public relation practice illustrating tasks. In this course students should learn how to identify and to communicate with various publics, to analyze and to organize public relations campaigns and media relations, as well as to integrate social media.

Participation in at least 60% of the scheduled exercises is mandatory

Aim of Course

To train in-depth understanding of principles of public relations, to develop basic communications with publics and media skills, to present theoretical and practical basis of public relations along with its problematic, application and tendencies.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -30
Practical works -30
Laboratory works – 0
Consultations -4
Individual work -96
Part-time studies:
Lectures -8
Practical works -8
Laboratory works – 0
Consultations -4
Individual work -140

Annotation of Course

This course presents critical understanding of consumer society and culture synthesizing different approaches as a tool for analyzing contemporary society and culture; to deepen students’ knowledge about contemporary society, culture and entrepreneurship.

Aim of Course

To develop critical understanding of consumer society and culture.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -30
Practical works -15
Laboratory works – 0
Consultations -0
Individual work -115
Part-time studies:
Lectures -8
Practical works -8
Laboratory works – 0
Consultations -6
Individual work -138

Annotation of Course

The course explores the foundations of communication in philosophy through a philosophical perspective, aiming to reveal the development of communication forms and concepts since Antiquity. Drawing on the works of major philosophers, communication is analyzed not merely as a process of information transmission but, above all, as a fundamental mode of human existence-rooted in the individual’s being, relationships with others, culture, society, and political reality.
The aim of the course is to demonstrate that many concepts and terms related to communication have deep connections with philosophical tradition, and their true meaning becomes clear only when viewed from a philosophical standpoint. This approach allows one to understand communication as an essential condition for self-understanding, knowledge of the world, and social life.
The course focuses on the analysis of various forms and modes of communication-such as interaction, dialogue, discussion, oratory, writing, rhetoric, disputation, and others-in philosophical texts. It also examines the relationship between communication and ethics, language, aesthetics, meaning, and cognition.
Special attention is given to Ancient philosophy, where the foundational principles of communication began to take shape, laying the groundwork for the later Western intellectual tradition. In addition, the course examines perspectives from Medieval, Renaissance, and Modern (classical and non-classical) philosophy, revealing how the understanding and forms of communication transform throughout different historical and cultural epochs.
Students must attend at least 60 percent of practical classes and no less than half of theoretical lectures according to the scheduled timetable.
G� = GA* 0,40 + 3ND* 0,60

Aim of Course

The aim of the course is to explore the interconnections between communication and philosophy by analyzing their interaction in philosophical texts from various historical periods and examining how philosophical ideas have influenced and transformed the meaning and evolution of communication forms, concepts, and terminology.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -30
Practical works -15
Laboratory works – 0
Consultations -2
Individual work -33
Part-time studies:
Lectures -8
Practical works -4
Laboratory works – 0
Consultations -2
Individual work -66

Annotation of Course

The course examines the origin of philosophy and the role of philosophy in the development of European cultural history. Course presents the topics of being, the nature of things and ideas, knowledge, the relationship between science and philosophy, the human place in cosmos, in a society and in the state. The main focus is placed upon antique philosophy and its subsequent interpretations.
Students must attend at least 60 percent of the seminars and at least half of the lectures at the scheduled times

Aim of Course

The course is intended to introduce students to the basic problems of philosophy and to provide with skills for critical thinking.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -30
Practical works -0
Laboratory works – 0
Consultations -2
Individual work -48
Part-time studies:
Lectures -8
Practical works -0
Laboratory works – 0
Consultations -2
Individual work -70
Part-time, distance learning studies:
Lectures -20
Practical works -0
Laboratory works – 0
Consultations -2
Individual work -58

Annotation of Course

The course focuses on analysis of the basic concepts and main issues of social responsibility. The philosophical origin of social responsibility is demonstrated by analysis of classic philosophical texts. The individual and political responsibility of contemporary social problems is discussed from historical and problematic perspectives.
Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

To introduce problematic field and genesis of social responsibility.

Students will be able to identify realm of social responsibility, to analyze it and make legitimate conclusions.

This module aims to provide the competencies and skills that would enable students’ critical thought, engage them for socially responsible activities and enable to take socially responsible decisions.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -16
Practical works -16
Laboratory works – 0
Consultations -2
Individual work -46
Part-time studies:
Lectures -4
Practical works -4
Laboratory works – 0
Consultations -2
Individual work -70

Annotation of Course

The course examines the origin of philosophy and the role of philosophy in the development of European cultural history. Course presents the topics of being, the nature of things and ideas, knowledge, the relationship between science and philosophy, the human place in cosmos, in a society and in the state. The main focus is placed upon antique philosophy and its subsequent interpretations.
Students must attend at least 60 percent of the seminars and at least half of the lectures at the scheduled times

Aim of Course

The course is intended to introduce students to the basic problems of philosophy and to provide with skills for critical thinking.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -15
Practical works -15
Laboratory works – 0
Consultations -2
Individual work -48
Full-time weekend learning studies:
Lectures -10
Practical works -10
Laboratory works – 0
Consultations -2
Individual work -58
Part-time studies:
Lectures -6
Practical works -6
Laboratory works – 0
Consultations -2
Individual work -66
Part-time, distance learning studies:
Lectures -10
Practical works -0
Laboratory works – 0
Consultations -2
Individual work -68

Annotation of Course

The course analyses the city as a creative communicative field and explores the concept of the creative city as a new model
for urban regeneration and development in a globalised world. The course teaches the principles of field research, teamwork
and project management. The course consists of theoretical and practical parts.
The course introduces students to urban public space interventions from the point of view of creative and entertainment
industries; introduces the types of urban spaces in the city, their research and methodology, the topicalities and peculiarities
of the system of public spaces; the concept of the creative city and the city as a medium. Practical creative activations are
prepared, implemented and publicised during the course. Students plan creative activations in urban spaces, develop vision,
identify limiting factors for implementation. The course promotes result orientation, discusses the issues of consistency of the
goal, the means and the result. To optimise the implementation process of the creative project, the issues of teamwork,
project management phases, the links between punctuality, fulfilling commitments and real work in creative industries are
discussed. Course also focuses on the planning and implementation of communication of creative intervention. The course
concludes with a discussion on the progress and results of the implemented creative project, possibilities for further
development, the potential for the development of urban interventions, future directions and scenarios for the development of
cities, creative industries and media relations
Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

The aim of the course is to introduce students to the basic concepts of urban studies and current debates on the principles of
urban development and cultural urban planning; to develop students’ ability to analyse urban spaces on their own and in
teams, to develop and implement group creative intervention projects in public spaces; and to develop students’ ability to act
professionally in the creative industries labour market.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -15
Practical works -30
Laboratory works – 0
Consultations -2
Individual work -33
Part-time studies:
Lectures -4
Practical works -8
Laboratory works – 0
Consultations -2
Individual work -66

Annotation of Course

During the Organizational Culture course, students will learn about theories, models, and practices of organisational culture, change communication, and organizational image. Students will discuss the communication processes and characteristics of a successful organisation: values, models, habits and traditions, specifics of encountering different cultures. The course analyzes models for classifying organizational cultures (G.Hofstede, K.S. Cameron and R.E. Quinn et al.), Methods for identifying and evaluating organizational cultures, communication solutions for innovation, technology, creativity, digital, decentralized, and other types of organizational cultures. The course will analyze cases from global organizations where organizational culture is an important factor for success and exclusivity. Practical skills to use organisational culture identification, creation and communication tools are developed, communication projects for practical real-life situations will be developed.
Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

To get acquainted with the concepts and models of organisational culture, its creation and communication; the characteristics of successful cases and their mindset and behavior, and to test knowledge in practice.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -24
Practical works -24
Laboratory works – 0
Consultations -4
Individual work -108
Part-time studies:
Lectures -8
Practical works -8
Laboratory works – 0
Consultations -2
Individual work -142

Annotation of Course

During the course, students are provided with opportunities to familiarize themselves with the theoretical assumptions of consumer and design research methodologies, understand the purpose and specifics of these types of research, and learn data collection methods. Students conduct empirical consumer and design research related to the communication theme of their master’s thesis: they prepare a research program, collect and analyse data. Based on the conducted research, they prepare a research report, which serves as their course work. Throughout the research, students must demonstrate the ability to select appropriate consumer and design research methods, correctly conduct the research, and properly interpret and present the research material.

Aim of Course

The aim of this module is to equip students with the knowledge and skills necessary to conduct empirical consumer and design research effectively, particularly in the context of their master’s thesis projects focused on communication themes.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -30
Practical works -30
Laboratory works – 0
Consultations -0
Individual work -180
Part-time studies:
Lectures -8
Practical works -16
Laboratory works – 0
Consultations -9
Individual work -207

Annotation of Course

The course is targeted at students’ C1 level of the English Language competences, for further development of skills gained in the course English Language for communication in both daily and professional situations. The course develops the independent user’s language skills, professional vocabulary, the correct technical and scientific language usage knowledge, abilities to analyse and summarize speciality literature, effective academic presentation skills. Participation in at least 60% of the scheduled exercises is mandatory.

Aim of Course

To help students acquire and develop linguistic and professional communicative skills as well as relevant knowledge so that the future specialists are able to use their acquired competences and analyse information, communicate in spoken and written language in their everyday, academic and Professional situations.

Distribution of course hours by study forms and ways

Full-time studies:
Lectures -0
Practical works -30
Laboratory works – 0
Consultations -2
Individual work -48